Vacheron Constantin - Overseas Tour
Mazarine Events is organizing the international launch of Vacheron Constantin's new "Overseas" collection.
First in New York, then in Tokyo, Mazarine Events creates two exceptional events inspired by the same spirit of travel and discovery that animates the world's oldest prestigious watchmaking manufacture.
In New York, Mazarine Events welcomes 300 guests on the High Line, exclusively rented for the occasion, in the heart of the Meatpacking District. To match the event, the agency inaugurates the traveling exhibition "Overseas Tour," a collaboration between Vacheron Constantin and American photographer Steve McCurry of Magnum Photos.
More than 200 VIPs and media personalities from Japan, the Asia-Pacific region, and Europe were then invited to Terrada Souko on Tennozu Island in Tokyo Bay. Mazarine Events partnered with Michelin-starred chef Yamada and Japanese group Metafive to offer guests an exceptional culinary and musical experience.
Alongside our creative and artistic community, we imagine memorable experiences that incorporate, from the early stages of creation until after the event, producing content and creating an echo among media and socially.
Boucheron - High Jewelry Performance
High Jewelry performance by Olivier Saillard in Paris by La Mode en Images.
With offices in Europe, the United States, the Middle East and Asia, La Mode en Images designs and produces fashion shows, brand exhibits and large scale events for brands, who deliver custom-made and immersive events worldwide.
Collaboration with other areas of expertise within the Group enriches these moments with virtual experiences and NFT programs.
Azzedine Alaïa - "Je suis couturier" Exhibition
"Je suis couturier " Retrospective 2018 in Paris, by La Mode en Images.
Atelier Cologne
Creation of visual identity, branding and product design for fragrance brand Atelier Cologne.
Mazarine Pascalie Design creates the new graphic identity, branding and bottle design for fragrance brand Atelier Cologne. A design that embodies the art of materials: between craftsmanship and high perfumery.
This collaboration marks a new chapter in the luxury fragrance industry, inspired by the art of craftsmanship, and embodies a new elegance, commitment and renaissance.
A team of 30 experts, with a singular creative approach, collaborates with brands to evolve their visual identity and create innovative designs for their products and packaging. Thanks to our expertise in design volume, materials and industrial constraints, we explore the latest innovations while following ecodesign principles.
Beforehand, the agency also contributes to strategic thinking and defining the brand platform as well as product naming. Whether in the ultra luxury, premium or mass market, our knowledge of each and their trends means we can help all brands, be they leading or niche.