Axa Im Alts - The Big Playground
The Big Playground, the opening party of Le 74 Champs-Elysées’s new flagship designed by AXA IM Alts and Mazarine Events.
At its launch event, AXA IM Alts invited clients to discover a new, innovative, modular and contemporary commercial playground, sprawling across the 2500m² space. Aptly named, The Big Playground featured a fun and lively mix of basketball courts and skateboard ramps. The event drew major players from the luxury and retail sector, press and influencers to this new and exclusive location.
The event featured exclusive performances by L’Impératrice and Lewis OfMan, the trio formed by Breakbot, Irfane and Busy P and an Ehla & Urumi DJ set.
Alongside our creative and artistic community, we imagine memorable experiences that incorporate, from the early stages of creation until after the event, producing content and creating an echo among media and socially.
Prada Beauty - Prada Paradoxe Virtual Flower Lab
Mazarine New York partnered with Prada Beauty to unveil the Prada Paradoxe Virtual Flower Lab during NYFW.
The immersive pop-up invited guests on a tech-forward, multi-sensory journey, revealing the infinite facets of Prada’s new iconic fragrance, Paradoxe Virtual Flower.
Blending Prada’s signature elegance with cutting-edge innovation, the experience came to life through a series of unique interactive moments that captivated and enchanted at every turn.
Vacheron Constantin - Les Cabinotiers
Worldwide launch of Les Cabinotiers “La Musique du Temps” collection at Singapore’s iconic Esplanade Opera House by Mazarine Events.
Vacheron Constantin continues the tradition of presenting its unique pieces and custom-made watches while treating customers to amazing experiences. This time around, we designed and organized a series of events over three days.
Guests were pampered with concierge services and attended various activities centered around Singapore’s music and cultural scene. They also had exclusive access to the collection showroom. The experience came to a close with a gala event featuring a unique performance by virtuoso Rami Khalife, as well as an interactive light ballet.150 VIC were invited to discover the new Haute Horlogerie collection at the heart of the opera while a starry dinner was set to music. The launch garnered significant media coverage, with 50 international media outlets featuring these extraordinary pieces.
Numéro 249
Numéro 249 of November 2024
Available on shop.numero.com
Contents of the November 2024 “Mutation” issue: an icon of contemporary cinema, Tilda Swinton veils and reveals herself here under the poetic lens of Jean-Baptiste Mondino.
Soon to appear in Pedro Almodóvar's new film, La Chambre d'à côté (due for release January 8, 2025) and Joshua Oppenheimer's latest feature, The End (December 6, 2024), the British actress spoke to Numéro about these latest projects.
