Boucheron

Mazarine Asia Pacific launched the year-end campaign for Boucheron, handling content creation and social communication.

In 2019, Mazarine created a series of visuals for Boucheron to capture the mood of the year-end celebration with celebrity Zhou Dongyu and his iconic Four product with a touch of playfulness, confidence and effortless style.

The production package includes a key visual, a video and four behind-the-scenes photos, which are fully used on digital channels in mainland China.

Based in Shanghai since 10 years, our teams work together with brands to grow and amplify their influence in China and the Asia-Pacific region.

Brands benefit from targeted campaigns and social strategies, content creation, as well as innovative digital and “smart retail” experiences.

Cartier - savoir-faire high jewelry 

Conception and production of the Savoir-Faire series by Mazarine Image.

Cartier's savoir-faire is part of an ongoing dialogue between designers and artisans, design and materials, style and creation.

Mazarine crystallized this into a concept: what is most important in the « savoir-faire » is the union of the two words. 

A first part dedicated to Jewelry was imagined around films and several contents diffused on the social media platforms of the brand.

To go further, we have worked with the Cartier teams to design and produce a series of content dedicated to the House's watchmaking expertise.

At brands’ side are 50 talented consulting, creative and production advisors, who shape, magnify and provide meaning through image.

Passionate about brands’ boundaries, their heritage and their expertise, Mazarine Image works with Maisons in building lasting brand platforms, defining singular graphic territories, and creating print and digital content as if they were objets d’art.

Carven - fw24 women 

Fall-Winter 2024 Ready-to-Wear Fashion Show in Paris by La Mode en Images.

With offices in Europe, the United States, the Middle East and Asia, La Mode en Images designs and produces fashion shows, brand exhibits and large scale events for brands, who deliver custom-made and immersive events worldwide.

Collaboration with other areas of expertise within the Group enriches these moments with virtual experiences and NFT programs.