CARTIER - CHINESE VALENTINE'S DAY
Cartier reveals its new campaign for Chinese Valentine's Day 2021 designed and produced by Mazarine Asia Pacific.
The visuals were produced as part of the Chinese Valentine's Day concept in an elegant and upscale tone.
The campaign is embodied by brand ambassadors such as entrepreneur Laurinda He, actress Zhang Xiaofei and actors Shawn Dou & Li Xian, who showcase the romantic sentiment of Valentine's Day through iconic Cartier gift sets.
Based in Shanghai since 10 years, our teams work together with brands to grow and amplify their influence in China and the Asia-Pacific region.
Brands benefit from targeted campaigns and social strategies, content creation, as well as innovative digital and “smart retail” experiences.
CARTIER - BEAUTÉS DU MONDE
Mazarine Image designed the digital campaign for Cartier's new "Beautés du Monde" collection.
In this campaign ౼ composed of still life and worn visuals, featuring actress Golshifteh Farahani ౼ Cartier found inspiration in its surrounding environment and set out to sublimate nature itself.
Cartier unveiled its new collection, rooted in its vision and translated into drawings, lines, or geometric and abstract shapes. A sublime interplay between stones, natural elements and cultures inspires this new collection. As part of the launch, we worked with Maison Cartier from the creative conception to the production of all content, a digital film, as well as a press kit and invitation.
At brands’ side are 50 talented consulting, creative and production advisors, who shape, magnify and provide meaning through image.
Passionate about brands’ boundaries, their heritage and their expertise, Mazarine Image works with Maisons in building lasting brand platforms, defining singular graphic territories, and creating print and digital content as if they were objets d’art.
NUMÉRO ART 12
Numéro Art, the leading magazine for international contemporary art, features the most influential personalities, events and places in the contemporary creative scene.
For Numéro art, actress Camille Cottin tries her hand at a new role: muse of artist and photographer Lea Colombo, who plunges her into the heart of her flamboyant pictorial universe in a series that pays tribute to Matisse, Picasso and Warhol. Three artists celebrated this season by major exhibitions.
The French film star also talks in a long interview about her unique relationship with art, nurtured by her artist father. Numéro art also photographed the artist Dominique Gonzalez-Foerster in her recent exhibition in Madrid. Dominique Gonzalez-Foerster, one of the most respected and celebrated French artists in the world, reveals herself in an interview as the high priestess of the exhibition, which she transforms into scripted environments and fantastical experiences.
This new Numéro art also gives voice to an exciting new generation of artists including Meriem Bennani, Han Bing, Bianca Bondi, Binta Diaw and Serpas gathered in a collective exhibition "Infiltrées - 5 manières d'habiter le monde".
To be discovered, the humorous and subtle videos and installations of Meriem Bennani, one of the most influential of her generation, the searing and intense works of Ser Serpas (soon to be exhibited at the Bourse de Commerce in Paris), the eco-feminist installations of Binta Diaw, the bold and colorful paintings of Han Bing, and the mystical creations of Bianca Bondi. Five exceptional women artists exhibited by the Reiffers Art Initiativesfoundation this spring in Paris. Once again, Numéro artpays tribute to the vitality of the French art scene with the dreamy paintings of Julie Beaufils and the sensitive and poetic work of Benoît Piéron. This issue also unveils a series of unpublished and subversive paintings by Beninese artist Roméo Mivekannin. And of course, a selection of the essential exhibitions of the season and a focus on the Rencontres de la photographie d'Arles.
Numéro has been a leading media in the world of fashion, contemporary art and culture.
Numéro magazine creates a unique editorial and visual language blending fashion, beauty, art, and design. Numéro offers three editions: Numéro, Numéro Homme, Numéro Art.