Chanel - Chanel.com
Mazarine Digital worked side-by-side with Chanel to design a digital platform that reflects the House’s inspiring world through a unique experience.
Our dedicated team worked closely with the brand on every aspect from editorial expression to technical development and digital platform maintenance.
This interactive and accessible digital showcase is constantly updated with the House’s new collections and highlights.
From strategic thinking, editorial needs and CRM to managing technical development and paid amplification, our teams create digital platforms, e-commerce sites and activations that build both emotion and performance.
At the core of this agency is a team dedicated to Creative Intelligence: an innovative, creative, and interactive solution that disrupts a brand’s relationship with its audiences.
Arche - Arche.com
Design and technical development of the E-commerce platform by Mazarine Digital.
Caran d'Ache
Mazarine Stories supports the Swiss high-end writing instruments brand Caran d'Ache in its annual social media and content strategy.
An international reference for its exceptional products, drawing instruments, and fine writing tools, Caran d'Ache combines Swiss excellence, a century-old craftsmanship, and innovation to offer high-quality products that celebrate creativity in all its forms.
From the development of its social media and influencer strategy, the collaboration extends to the brand's annual support, daily management of social media platforms, upcycling, and content strategy. These initiatives aim to increase the visibility and desirability of Caran d'Ache as a love brand, achieving exceptional results year after year in terms of engagement, audience growth, and reach.
Our 50 experts build and roll out communications strategies for brands that resonate with their target audiences.
From brand platforms to new narratives, Mazarine Stories works together with brands, helping with conversations and integrated campaigns. From the creative concept to in-house production, our 360° approach touches on online, offline, influence, retail, and street marketing mechanics. At the core of this team is a unit dedicated to social media. They monitor trends and imagine paths of engagement: editorial strategy, content factory, community management, social listening, tailored influence and amplification.