Christian Louboutin - Louboutin.com
Christian Louboutin’s new digital platform, a hotbed of creation and the wildest fantasies, by Mazarine Digital.
At Christian Louboutin, the iconic red soled shoe is just the beginning of the journey. It’s a desire-producing factory, the birthplace of icons and a wondrous place where novelties are just waiting to be discovered.
We redesigned and developed a new ecommerce platform christianlouboutin.com with a fresh editorial strategy and a signature tone of voice to entice visitors to discover this unique world. An immersive experience where we are guided through key moments in the House’s history and heritage, which link back to the designer’s vision and iconic collections.
From strategic thinking, editorial needs and CRM to managing technical development and paid amplification, our teams create digital platforms, e-commerce sites and activations that build both emotion and performance.
At the core of this agency is a team dedicated to Creative Intelligence: an innovative, creative, and interactive solution that disrupts a brand’s relationship with its audiences.
Balmain - The Balmain Spirit
Balmain unveils the extension of its digital platform The Balmain Spirit designed and produced by Mazarine Digital : www.thebalmainspirit.com
This experience was designed in line with the brand's visual identity and codes.
The innovative platform allows users to enter The Balmain Spirit virtual spaces, to discover the history, runway shows, collections and campaigns of the fashion house.
Numéro 248
Numéro 248 of October 2024
Available on shop.numero.com
Issue 248 “Mode” of October 2024 features: fashion series by Brigitte Niedermair, Txema Yeste, Szilveszter Makó, Julien Vallon, Bjarne x Takata, Bruno + Nico and Sofia Sanchez and Mauro Mongiello.
Also in this issue: Argentine singer Nathy Peluso confesses the inspirations behind her music, a crossroads of genres - R'n'B, salsa, cumba - which is revealed here in a fashion series photographed by Sofia Sanchez and Mauro Mongiello; as well as French actress Noémie Merlant, who starred in the film Emmanuelle before releasing her first feature film Les Femmes au Balcon.
Numéro 248 takes a look at pop angel Pierre de Maere, crowned Male Revelation at the 2023 Victoires de la musique awards; and also at the new fashion guard to watch at the LVMH awards, which this year honored designers Hodakova and Duran Lantink.
Also in this issue: an interview with José Martinez, director of dance at the Paris Opéra; a meeting with Apichatpong Weerasethakul, the Thai filmmaker to whom the Centre Pompidou is devoting a major retrospective; the artist Marisol, a pop art figure highlighted by the Fondation Louis Vuitton this autumn; design nuggets at PAD London; director Chantal Akerman's exhibition-event at the Jeu de Paume; young visual artist Mimosa Echard, who is preparing her solo show at Galerie Chantal Crousel...