Fondation Louis Vuitton - « Monet - Mitchell »

The Fondation Louis Vuitton presents the “Monet - Mitchell” exhibitions, featuring an unprecedented dialogue between Claude Monet and Joan Mitchell. ARTER is responsible for the technical coordination and installation of these exhibitions.

The “Monet - Mitchell” exhibitions present each artist’s unique response to a shared landscape, which they illustrate in a particularly immersive and sensual manner. 

In his last paintings, the Water Lilies, Monet aimed to recreate in his studio the motifs he observed at length on the surface of his water lily pond in Giverny. Joan Mitchell, on the other hand, would explore a memory or a sense of the emotions she felt while in a particular place that was dear to her, perceptions that remained vivid beyond space and time. She would create these abstract compositions at La Tour, her studio in Vétheuil, a small French village.

ARTER produces exhibitions and major artistic events for cultural institutions, local authorities and major luxury brands.

ARTER is a European agency with an international reach, promoting responsible, resilient culture with impact. A pioneer in the art production, the agency has been helping artists and players in the arts and culture sector to realize their projects for the past 20 years. 

Reiffers Art initiatives - Exposition "Des corps libres" 

“Des Corps Libres – Une jeune scène française", Reiffers Art’s first exhibition of its group-wide initiatives.

This exhibition invites us to explore the body’s possibilities ౼ singular or universal; evanescent, fantastical or digital; anchored in our current world, science fiction or utopian.

From the body-object to the body-subject, from the figurative body to the imprint of a body, from a dream body to a digital avatar body, it is not just a question of freely and opening describing the body, but also of creating the possibility of looking at it in a new way, with total freedom.

The exhibition brings together an entire generation of young talent from the French scene: Ymane Chabi-Gara, Salomé Chatriot, Jean Claracq, Kenny Dunkan, Ben Elliot, Tarek Lakhrissi, Chalisée Naamani, Valentin Ranger, Sara Sadik, Pol Taburet, Sophie Varin, Julie Villard & Simon Brossard, Manon Wertenbroek and Gaspar Willmann.

Curated by Reiffers Art Initiatives committee member Thibaut Wychowanok, the exhibition's body of work questions the representation and fluctuating materiality of the body and celebrates its diversity, struggles and contemporary emancipation.

We produced an art book for the exhibition, containing a series of texts that give context to the work of 15 French artists from the new contemporary scene. 

It also features a set of illustrations including images from the exhibition and details on each piece. It is not only a complete visual summary of Reiffers Art Initiatives’ first collective exhibition but also an invitation to explore the body’s possibilities.

Reiffers Art Initiatives is a foundation created to support young contemporary creation and cultural diversity. 

Reiffers Art Initiatives’ mission is to support France’s new art scene and give it international visibility. It finances and gives exposure to thirty emerging artists every year, who will influence tomorrow’s contemporary art scene. 

Pomellato - Pom Pom Dots

Mazarine New York partnered with Pomellato to unveil the Pom Pom Dots collection, celebrating the playful sophistication of Milanese chic.

In a city where elegance meets spontaneity, the campaign introduces the Pom Pom Dot pendant with its two captivating faces — each flip revealing a new expression of joy and style. 

Effortlessly transitioning from day to night, the Pom Pom Dot becomes a new emblem of Milanese grace, honoring the multifaceted beauty of every woman.

Located in Manhattan, the New York-based team continues to push global luxury brands to new heights by creating effective brand campaign narratives, turn-key strategic actions, engaging, influential and culturally relevant events and brand activations.