Helena Rubinstein

For the launch of Prodigy Cellglow, a unique design based on a subtle balance between science and nature by Mazarine Pascalie Design.

A brand is founded on objects and symbols that endure.

A team of 30 experts, with a singular creative approach, collaborates with brands to evolve their visual identity and create innovative designs for their products and packaging. Thanks to our expertise in design volume, materials and industrial constraints, we explore the latest innovations while following ecodesign principles.
Beforehand, the agency also contributes to strategic thinking and defining the brand platform as well as product naming. Whether in the ultra luxury, premium or mass market, our knowledge of each and their trends means we can help all brands, be they leading or niche.

Decléor

Conception of a new design and new volumes for the bottles that revisits the DNA of aromatherapy of the brand by Mazarine Pascalie Design.

Laura Mercier - Live Your Flawless

Mazarine New York collaborated with Laura Mercier to unveil a collection dedicated to the art of flawless living.

The campaign celebrates the modern woman and her journey with three essential products: a luminous primer, a blurring perfecting cream, and a versatile concealer.

Designed to showcase the transformative power of makeup, the campaign invites viewers to embark on their own journey to flawless beauty.

Located in Manhattan, the New York-based team continues to push global luxury brands to new heights by creating effective brand campaign narratives, turn-key strategic actions, engaging, influential and culturally relevant events and brand activations.