Hôtel Salomon de Rothschild
Hôtel Salomon de Rothschild approaches Mazarine to redefine its positioning.
Hôtel particulier with two centuries of history, Hôtel Salomon de Rothschild has awarded Mazarine the signature of its new visual identity.
The agency also assists the hôtel in the deployment of its signs, on the recommendations of interior and exterior design furniture, the implementation of guidelines, the development of its publishing media as well as the creation of its website.
At brands’ side are 50 talented consulting, creative and production advisors, who shape, magnify and provide meaning through image.
Passionate about brands’ boundaries, their heritage and their expertise, Mazarine Image works with Maisons in building lasting brand platforms, defining singular graphic territories, and creating print and digital content as if they were objets d’art.
Cartier - New Bond Street
Design of the press kit for the reopening of historic London store by Mazarine Image.
This unique print work won the Grand Prix Stratégies 2018 bronze in the publishing category.
After a nine-month renovation, the Cartier New Bond boutique reopened. The landmark building has been the jeweler’s London temple since 1909. To strengthen its brand image, Cartier created a high-end print press kit, mixing the British spirit with the jeweler's own panache. Inside the book, we have put all our publishing expertise on display. The typography also combines modern and classic styles. 4,000 kits were printed and sent to journalists and the boutique’s VIP clientele.
Ferragamo - Curiously Delicious Holiday
Mazarine Digital reinvents the traditional Christmas campaign for the House of Ferragamo: a 360° campaign where the unexpected meets tradition, sprinkled with a generous dose of gourmandise.
The starting point: the enchanting world of The Nutcracker. The twist imagined by the agency? Bringing the iconic puppet to life and placing it at the helm of a wrapping service as unique as it is unexpected, somewhere between a cabinet of curiosities and a buffet overflowing with delectable treats.
Beyond the concept, this campaign pays tribute to the creativity of Salvatore Ferragamo, the house's founder, renowned for crafting shoes from candy wrappers without ever compromising on functionality or relevance. The seasonal selection of leather goods and accessories is showcased through content tailored to diverse communication platforms: delightfully addictive pieces for social platforms like TikTok and Instagram, impactful DOOH videos, and reimagined "unwrapping" classics that highlight the art of whimsical "wrapping." This storytelling is particularly suited for in-store communication.
From strategic thinking, editorial needs and CRM to managing technical development and paid amplification, our teams create digital platforms, e-commerce sites and activations that build both emotion and performance.
At the core of this agency is a team dedicated to Creative Intelligence: an innovative, creative, and interactive solution that disrupts a brand’s relationship with its audiences.