Unibail - Rodamco - Westfield
Mazarine Image assists Unibail-Rodamco-Westfield for the fourth edition of the summer art program at Polygone Riviera.
The temporary exhibition "SUPERNATURE" occupies the space with an exceptional group of ten sculptures designed by the Franco-Argentine artist, Pablo Reinoso.
In collaboration with the curator Jérôme Sans, Mazarine Image defined the artistic program of temps 4 and developed communication tools, communication supports as well as digital tools for the exhibition. Entitled "Supernature", the exhibition develops the idea of an exponential nature that is reborn and unfolds in urban areas, as if it were surrealistically defying its own laws, transgressing the limits given by the modern world.
At brands’ side are 50 talented consulting, creative and production advisors, who shape, magnify and provide meaning through image.
Passionate about brands’ boundaries, their heritage and their expertise, Mazarine Image works with Maisons in building lasting brand platforms, defining singular graphic territories, and creating print and digital content as if they were objets d’art.
Louis Vuitton - "Louis Vuitton x Jeff Koons" Exhibition
Exhibition and Gala Dinner at the Louvre Museum in Paris on the occasion of the House's collaboration with Jeff Koons for the Master Collection, by La Mode en Images.
With offices in Europe, the United States, the Middle East and Asia, La Mode en Images designs and produces fashion shows, brand exhibits and large scale events for brands, who deliver custom-made and immersive events worldwide.
Collaboration with other areas of expertise within the Group enriches these moments with virtual experiences and NFT programs.
Ferragamo - Curiously Delicious Holiday
Mazarine Digital reinvents the traditional Christmas campaign for the House of Ferragamo: a 360° campaign where the unexpected meets tradition, sprinkled with a generous dose of gourmandise.
The starting point: the enchanting world of The Nutcracker. The twist imagined by the agency? Bringing the iconic puppet to life and placing it at the helm of a wrapping service as unique as it is unexpected, somewhere between a cabinet of curiosities and a buffet overflowing with delectable treats.
Beyond the concept, this campaign pays tribute to the creativity of Salvatore Ferragamo, the house's founder, renowned for crafting shoes from candy wrappers without ever compromising on functionality or relevance. The seasonal selection of leather goods and accessories is showcased through content tailored to diverse communication platforms: delightfully addictive pieces for social platforms like TikTok and Instagram, impactful DOOH videos, and reimagined "unwrapping" classics that highlight the art of whimsical "wrapping." This storytelling is particularly suited for in-store communication.
From strategic thinking, editorial needs and CRM to managing technical development and paid amplification, our teams create digital platforms, e-commerce sites and activations that build both emotion and performance.
At the core of this agency is a team dedicated to Creative Intelligence: an innovative, creative, and interactive solution that disrupts a brand’s relationship with its audiences.