Valentino Beauty - Spike Square
For the launch of the new Spike Lipstick, Mazarine New York partnered with Valentino Beauty to transform Flatiron Plaza into Spike Square.
Conceived, designed, and produced by Mazarine New York, this immersive installation was designed to command the streets of NYC, with larger-than-life sculptures of iconic Valentino Beauty products. The activation celebrated bold self-expression through interactive experiences, transforming the urban landscape into a vibrant tribute to beauty and artistry.
In celebration of the Spike Lipstick launch, Valentino Beauty hosted an exclusive masterclass in NYC featuring new beauty ambassador Charli XCX and renowned makeup artist Yadim Carranza. Guests experienced the bold artistry of Valentino Beauty firsthand, learning expert tips and techniques for the new Spike lipstick in an unforgettable session.
YSL - 50 years of beauty
Celebration of 50 years of beauty and international launch of Black Opium by Mazarine Events.
Alongside our creative and artistic community, we imagine memorable experiences that incorporate, from the early stages of creation until after the event, producing content and creating an echo among media and socially.
Cartier - "Magicien" Exhibition
Cartier "Magicien" exhibition at Cap d'Antibes in 2016 by La Mode en Images.
With offices in Europe, the United States, the Middle East and Asia, La Mode en Images designs and produces fashion shows, brand exhibits and large scale events for brands, who deliver custom-made and immersive events worldwide.
Collaboration with other areas of expertise within the Group enriches these moments with virtual experiences and NFT programs.
Pomellato - Pom Pom Dots
Mazarine New York partnered with Pomellato to unveil the Pom Pom Dots collection, celebrating the playful sophistication of Milanese chic.
In a city where elegance meets spontaneity, the campaign introduces the Pom Pom Dot pendant with its two captivating faces — each flip revealing a new expression of joy and style.
Effortlessly transitioning from day to night, the Pom Pom Dot becomes a new emblem of Milanese grace, honoring the multifaceted beauty of every woman.
