Christian Louboutin
Mazarine Pascalie Design imagined an exceptional object to express the audacity of a cult brand.
Nail polish may have inspired Christian Louboutin's iconic red sole, but we drew inspiration from his high heel silhouette to create the shape of the brand’s nail polish bottle.
"I grabbed some nail polish, I painted the sole, it became red. This revelatory moment gave birth to the Louboutin legend." Christian Louboutin.
A team of 30 experts, with a singular creative approach, collaborates with brands to evolve their visual identity and create innovative designs for their products and packaging. Thanks to our expertise in design volume, materials and industrial constraints, we explore the latest innovations while following ecodesign principles.
Beforehand, the agency also contributes to strategic thinking and defining the brand platform as well as product naming. Whether in the ultra luxury, premium or mass market, our knowledge of each and their trends means we can help all brands, be they leading or niche.
Helena Rubinstein
For the launch of Prodigy Cellglow, a unique design based on a subtle balance between science and nature by Mazarine Pascalie Design.
NATURAL DIAMOND COUNCIL
The Natural Diamond Council entrusts Mazarine New York with the creation and production of its digital and social content for its digital platforms.
Launched in June 2020, the platform celebrates the values of natural diamonds and promotes innovation in the jewelry world through various articles where industry experts speak out.
As such, the campaign consists of branded film, print and social media activations that tell the story of how Graff's diamond jewelry is made. A catalog on Pinterest also showcases Graff's diamond jewelry.
Mazarine New York is still supporting Natural Diamond Council in the production of digital and social content for the Only Natural Diamonds platforms.
A digital campaign featuring French actress Camille Razat from the TV series "Emily in Paris" was created to showcase the preferred style of Parisian women when it comes to wearing diamonds.
